Volume & Issue: Volume 9, Issue 1, Spring 2022, Pages 1-231 

Editor-in-Chief Lecture

1. -

Original Article

3. Designing a Model for Analyzing Customer Behavior on Big Data Using Meta-Synthesis Method and Delphi Method

Pages 32-54

10.34785/J018.2022.718

foad kouhzadi; hossin ghareh biglo; hossein budaghi khaje nobar; yaghob alavi matin


Original Article

5. presetting a model for selection and developing brand with an emphasis on the role of strategies

Pages 75-91

10.34785/J018.2022.411

Ahmad Akhlaghi; ahmad askari; Nami Abdollah; alireza rousta


Quantitative Research Paper

9. The effect of content marketing on Iranian handmade carpets demand’s with using the Data-grounded technique

Pages 158-181

10.34785/J018.2022.417

Zohreh Amiri Sardai; Nour mohammad Yaghoubi; Ali asghar Tabavar