Identifying and Prioritizing the Factors Affecting Iran's Nation Brand with the consumer's Cognitive behavior approach

Volume 5, Issue 2, December 2018, Pages 83-110

hamed bozorgkhou; masoud keimasi; mohammadrahim esfidani; mohammadsaleh torkestani


-

Volume 3, Issue 3, January 2017, Pages 89-117

- -; - -; - -


Evaluation of the factors influencing brand preference: consumers' perspective

Volume 1, Issue 1, August 2014, Pages 75-88

Bahram Ranjbarian; Afshin Ghasemi; Edris Mahmoodi; Syamak Rahimi


Online Customer Experience model in times of Covid19

Volume 8, Issue 4, January 2022, Pages 84-106

10.34785/J018.2022.292

faezeh Mohammadi; Sina nematizadeh; seyed abbas Heydari; hosein safarzadeh


The Relationship between gamification, brand engagement and brand value from the perspective of customers

Volume 9, Issue 3, September 2022, Pages 88-112

10.34785/J018.2022.008

Kobra Bakhshizadeh Borj; Bahareh Hoshyar Moghadam; Roghayeh Salehian fard


1

Volume 2, Issue 2, January 2015, Pages 89-102

Mahmood Hajrahimi


A New Approach to Emotional Brand bonds: From Evoked Nostalgia to Brand Love

Volume 7, Issue 2, October 2020, Pages 89-104

10.34785/J018.2020.837

Hossein hajibabaei; Tohfeh ghobadi lamuki


Inconsistency between Attitude and Purchase Behavior toward Domestic Products (Case Study: Automobile Market)

Volume 6, Issue 2, January 2019, Pages 90-111

10.34785/J018.2019.841

Mahmood Hassanzadeh; Hamid Khodadad Hosseini; Parviz Ahmadi


The Effect of family Role and peer communication about consumption on Compulsive Buying

Volume 9, Issue 4, February 2023, Pages 90-109

10.34785/J018.2022.010

Alireza Rajabipoor Meybodi; Zohreh Farzin Far


Modeling the Impact of Corona Outbreak on Acceptance and Development of Digital Banking

Volume 8, Issue 2, July 2021, Pages 92-113

10.34785/J018.2021.331

Vahid Shahabi; adel azar; farshad faeezi; mir feiz fallah shams


Analysis of the role of website quality on the behavior of investors in companies accepted in Tehran Stock Exchange

Volume 5, Issue 1, September 2018, Pages 101-122

seyed hesam vaghfi; Noorollah Sarbazi; ali fayaz; samiran khajezade


the relationship between Media advertising and the emotional response of the insurance products customers

Volume 5, Issue 2, December 2018, Pages 111-134

saeed amini; vahid amini; hosein taheri; reza ehteshamrasi


Crime and its prevention in the capital market; Strategies to increase investor confidence

Volume 10, Issue 1, April 2023, Pages 113-127

10.34785/J018.2022.025

Vali Rasoli; Jamal Beigi; Ahmad Ahmadi; Nader Rezay


Designing a two-dimensional model of e-banking customer loyalty

Volume 10, Issue 2, July 2023, Pages 113-137

10.22034/cbsj.2023.62705

mahboubeh nourinasab; Kamran Nourbakhsh; farideh hagh shenas kashani