References
Abbas, J. (2020). Impact of total quality management on corporate green performance through the mediating role of corporate social responsibility. Journal of Cleaner Production, 242, 118458.
Abbasi-Moghaddam, M. A., Zarei, E., Bagherzadeh, R., Dargahi, H., & Farrokhi, P. (2019). Evaluation of service quality from patients’ viewpoint. BMC health services research, 19(1), 1-7.
Abbaspour, E., & Ansari, T. (2016). Transition from the 4Ps marketing mix model to the social marketing mix. Fifth International Conference on New Research in Management, Economics and Accounting. (In Persian)
Abdullah, F. (2006). Measuring service quality in higher education: three instruments compared. International Journal of Research & Method in Education, 29(1), 71-89.
Afshri, R. (2017). The role of perceived brand awareness and quality on the desire to repurchase among customers of convenience stores in Ardabil province. Fourth National Conference on Iranian Islamic Economics, Management and Culture, Ardabil, Ardabil Institute of Modern Higher Education. (In Persian)
Ahmadi, S., Yazdani, N., & Kazemi, F. (2021). The Effect of Marketing Mix on Brand Profitability with an Emphasis on Khoshkpak Brand Equity in Retailers of Tehran. Journal of Business Administration Researches, 13(25), 499-528. doi: 10.29252/bar.2021.13798.3479. (In Persian)
Ajzen, I. (1980). Understanding attitudes and predictiing social behavior. Englewood cliffs.
Ajzen, I., & Fishbein, M. (1975). A Bayesian analysis of attribution processes. Psychological bulletin, 82(2), 261.
Ajzen, I., & Fishbein, M. (1977). Attitude-behavior relations: A theoretical analysis and review of empirical research. Psychological bulletin, 84(5), 888.
Alan, A. K., & Kabadayı, E. T. (2014). Quality antecedents of brand trust and behavioral intention. Procedia-Social and Behavioral Sciences, 150, 619-627.
Arabshahi, M., Ghafourian shagerdi., Behboodi, O., & Nayebi, A. (2019). Factors Influencing Men's Intent to Buy Foreign Cosmetics: Investigating the Mediating Role of Consumer Attitudes.
Journal of International Business Administration, 2(3), 87-107.
(in Persian)
Aryan M, & Kordnaeij A. (2018). Brand Satisfaction and Repurchase Intention: The Role of Lifestyle and Hedonic Valve. ORMR, 8 (1), 1-21. (in Persian)
Ashouri, F., Azad, N., naami, A., & modiri, M. (2022). Influential variables on changing consumer attitudes based on cognitive dissonance approach.
Jounal of Marketing Management, 17(55), 81-94. doi: 10.30495/jomm.2022.63056.1866. (In Persian)
Bakhshi, H., Hashemian, M., & Amirpour, M. (2019). Investigating the effect of tourists' interactive experience on their attitude towards the host community (Case study: Mashhad). Biannual Journal of Social Studies in Tourism, 7(14), 175-200. (In Persian)
Chang, J. C., Tarr, J. A., Holland, C. L., De Genna, N. M., Richardson, G. A., Rodriguez, K. L., ... & Arnold, R. M. (2019). Beliefs and attitudes regarding prenatal marijuana use: perspectives of pregnant women who report use. Drug and alcohol dependence, 196, 14-20.
Chou, S. F., Horng, J. S., Liu, C. H. S., & Lin, J. Y. (2020). Identifying the critical factors of customer behavior: An integration perspective of marketing strategy and components of attitudes. Journal of retailing and consumer services, 55, 102113.
Coles, T., Fenclova, E., & Dinan, C. (2013). Tourism and corporate social responsibility: A critical review and research agenda. Tourism Management Perspectives, 6, 122-141.
Davari, A., & Rezazadeh, A. (2014). Modeling Structural Equations with PLS Software, Tehran: Academic Jihad Publications. (In Persian)
de Araújo Batista, D., & de Medeiros, D. D. (2014). Assessment of quality services through linguistic variables. Benchmarking: an international journal, 21(1), 28-45.
Dehdashti Shahrokh, Z., Tabesh Moghadam, M., & Fatah Naserabad, S. (2022). The Model
of the Effect of Customer Word of Mouth Advertising on the Purchase Intention on Social Networks. Consumer Behavior Studies Journal, 8 (4), 160-190. (In Persian)
Ebrahimi, M., Salili, S., & Falah, M. (2014). The effect of green marketing mix on consumers' purchase intention (Case study: Saleh Dairy Company in Babol city). International and Online Conference on Green Economy. (In Persian)
Farahnak, M., & Daneshmandmehr, M. (2019). Investigation and Identification the action factors for developing the Blue Ocean Strategy in Iran's distribution Industry, Using Marketing Mix of Service (8P) and , Four Actions Framework. Journal of business management, 11(44), 149-170. (In Persian)
Hanssens, D. M., Pauwels, K. H., Srinivasan, S., Vanhuele, M., & Yildirim, G. (2014). Consumer attitude metrics for guiding marketing mix decisions. Marketing Science, 33(4), 534-550.
Hooman, H. A. (2008). Modeling structural equations using LISREL software. Tehran; Ghost Publications. (In Persian)
Jaiswal, D., & Kant, R. (2018). Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers. Journal of Retailing and Consumer Services, 41, 60-69.
Khaerolahi, H., Aly, S., & Taghizadeh, H. (2021). Designing a model to improve the attitude of customers to organic food products in Iran. Consumer Behavior Studies Journal, 8 (2), 176-199. (In Persian)
Kolk, A. (2016). The social responsibility of international business: From ethics and the environment to CSR and sustainable development. Journal of World Business, 51(1), 23-34.
Lavaei Adriani, R., Shabanali Fami, H., Sharifian, F., Fathelahi, S., & Amiri, A. (2017). A Model Of Limiting Factors Of Organic Crops Consumption According To Agricultural Experts In Karaj County: A Grounded Theory. Iranian Journal of Agricultural Economics and Development Research, 47(3), 647-656. (In Persian)
Lee, W. H., & Cheng, C. C. (2018). Less is more: A new insight for measuring service quality of green hotels. International Journal of Hospitality Management, 68, 32-40.
Leonidou, L. C., Leonidou, C. N., & Kvasova, O. (2013). Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior. European Journal of Marketing.
Mehrabi javan, A., & Esmaeilzadeh, M. (2019). Investigating the Impact of Corporate Social Responsibility and the Quality of Services Perceived by Customers on Their Loyalty, The Second International Conference on New Strategies in Engineering, Information Science and Technology in the Next Century, Istanbul, Arvin Alborz Conference Company. (In Persian)
Mohammadi, O., pirzad, A., & Mousavi, S. (2022). Designing a Green Marketing Development Model for Organic Products. Jounal of Marketing Management, 17(54), 131-149. (In Persian)
Mohseni, F., & Johar, S. (2014). The Relationship between Social Responsibility and Criminal Responsibility; Interaction or Confrontation. Criminal Law, 3(8), 87-113. (In Persian)
Nazarpour Kashani, H., Khashei, V., Dehdashti Shahrokh, Z., & Mohammadian, M. (2016). Family and consumption pattern; A qualitative analysis of shopping behavior patterns based on lifestyle theories. The Women and Families Cultural-Educational journal, 10(34), 71-106. (In Persian)
Othman, B., Harun, A., Rashid, W., Nazeer, S., Kassim, A., & Kadhim, K. (2019). The influences of service marketing mix on customer loyalty towards Umrah travel agents: Evidence from Malaysia. Management Science Letters, 9(6), 865-876.
Ou, D., Mak, C. M., & Pan, S. (2017). A method for assessing soundscape in urban parks based on the service quality measurement models. Applied Acoustics, 127, 184-193.
Pakurár, M., Haddad, H., Nagy, J., Popp, J., & Oláh, J. (2019). The service quality dimensions that affect customer satisfaction in the Jordanian banking sector. Sustainability, 11(4), 1113.
Pirbabaei, M. T. (2015). Place attachment process in urban studies: A cognitive psychology approach. Advances in Cognitive Science, 17(1).
Rashidi, F., Taherpour Kalantari, H., & Ghayoor, M. (2019). The Impact of the Country of Origin's Image on Brand Loyalty; Analyzing the Mediating Role of Brand Awareness and Perceived Quality among Imported Car Users. Journal of International Business Administration, 2(4), 1-21. doi: 10.22034/jiba.2019.9799. (In Persian)
Rastgar, A., & Shahriari, M. (2018). From Shopping Centers’ Image to Purchase Intention with Perceived Value, Customer Satisfaction and Customer Preference (Case Study: Shopping Centers in Semnan). Journal of Business Management, 10(3), 643-658. (In Persian)
Rauf, A. A., Prasad, A., & Ahmed, A. (2019). How does religion discipline the consumer subject? Negotiating the paradoxical tension between consumer desire and the social order. Journal of Marketing Management, 35(5-6), 491-513.
Rita, P., Oliveira, T., & Farisa, A. (2019). The impact of e-service quality and customer satisfaction on customer behavior in online shopping. Heliyon, 5(10), e02690.
Salehi, M., & Mokhtaran, M. (2016). Investigating the relationship between social responsibility indicators and the green marketing mix studied: Pegah Dairy Products Company. The Second International Conference on Management and Information and Communication Technology. (In Persian)
Samiei Zafarghandi, A., Nayebzadeh, A., & Dehgan Dehnavi, h. (2015). The Effect of Consumer’s Received Value, Effectiveness and Risk on Purchase Intention of Green Products (Case Study: Islamic Azad University, Science and Research Brand Students). Journal of Marketing Management, 10(27), 79-99. (In Persian)
Schiffman. L.G. & Kanuk. L.L. (2007). Consumer Behavior. ninth ed. PrenticeHall Inc. NJ.
Shahmansouri, E., Saadatmandi, J., Salehi, S. (2021). prioritize and analyze the role of marketing mix elements on the income level of private sports facilities in Qom Province. Sports Marketing Studies, 2(3), 92-122. doi: https://www.doi.org/10.34785/J021.2021.964. (In Persian)
Shekarchizadeh, Z., & Valikhani, Z. (2022). The Effects of Social Media Influencers on Online Purchase Intention through the Mediating Role of Attitude towards Advertising and Brand (Case of Study: Followers of Leather Clothing Pages on Instagram). New Marketing Research Journal, 12(1), 157-176. doi: 10.22108/nmrj.2022.129037.2464. (In Persian)
Teng, L., Laroche, M., & Zhu, H. (2007). The effects of multiple‐ads and multiple‐brands on consumer attitude and purchase behavior. Journal of Consumer Marketing, 24(1), 27-35.
Wang, X., & Yang, Z. (2008). Does country‐of‐origin matter in the relationship between brand personality and purchase intention in emerging economies? Evidence from China's auto industry. International marketing review, 25(4), 458-474.
Yarimoglu, E. K. (2017). Demographic differences on service quality and perceived value in private online shopping clubs. Journal of Strategic Marketing, 25(3), 240-257.
Yi, K. H., Jeon, S., Kim, H. M., & Forney, J. (2016). Impacts of Information Source and E-service Quality on Mobile Shopping Behavior in KakaoTalk. Journal of Fashion Business, 20(6), 32-51.
Zarei A, Feyz D, & Rezaei Rad M. (2017). Designing a Model of Factors Affecting the Implementation of Integrated Social Marketing Mix in Health Care. Jha, 19 (66), 20-30. (In Persian)
)