Consumer Behavior Studies Journal

Volume & Issue: Volume 13, Issue 1, June 2026

Research Paper

Impact of Perceived Corporate Social Responsibility to Brand Evangelism through Mediator Role of Brand Identification and Brand Love(Case of study: Samsung mobile phone)

Pages 1-19

10.22034/cbsj.2024.139921.2619

shahram ferdosi; Parviz Ahmadi

Identifying factors affecting the purchase of luxury goods by digital natives in social media: A Bibliometric Review

Pages 20-47

10.22034/cbsj.2025.140156.2631

Manijeh Haghighinasab; Zeinab hashemi baghi

Qualitative Research Paper

Identifying the Applications of Mental Accounting in Personal Financ: Meta-Synthesis Technique

Pages 48-73

10.22034/cbsj.2025.140232.2636

Akram Taftiyan; Mehdi Mirzania Nokhandan; fatemeh Mansouri Mohammad Abadi

Original Article

The effect of religiosity and pleasurable and beneficial purchases on the intention to buy Iranian-Islamic clothing online

Pages 74-90

10.22034/cbsj.2025.141094.2680

saeed masoodipoor; hanie omidvari

The effect of transformational leadership on the quality of communication with the client with the mediating role of employee motivation (Study case: Imam Khomeini Relief Committee (RA) of Kurdistan Province)

Pages 91-119

10.22034/cbsj.2026.139302.2562

mohammad jalali; hojat vahdati; mohammad hakak; reza sepahvand

Quantitative Research Paper

Promotion of marketing innovation capability through market sensing capability: the mediating role of competitive intelligence and knowledge-enhancing capacity (case study: Sepah Bank branches in West Azerbaijan province)

Pages 120-134

10.22034/cbsj.2025.140287.2640

foad kouhzadi; Yousef Mohammadkarimi; Adib Eghbalyar

Research Paper

The effect of consumer optimism and pessimism on purchasing behavior, examining the role of environmental knowledge and inclination and financial incentives (case study: consumers of green food products)

Pages 135-158

10.22034/cbsj.2025.138434.2469

Fatemeh Ebadi; omid behboodi; Zahra Nikoonasab

Original Article

Investigating the effect of Homophily with influencer on purchase intention via the citizenship behavior and the role of moderating Para-social Relationship

Pages 159-179

10.22034/cbsj.2024.140314.2642

MohamadReza khadivi Ayask; fariborz rahimnia; Alireza Hadadian

Research Paper

Analyzing the role of utility and hedonic features in purchase intention and its effect on word-of-mouth advertising: a study based on the SOR model

Pages 180-215

10.22034/cbsj.2024.140675.2664

Mohsen Motiei; Amir Mohammad khani; melika rezai,

Buyer's Mental Confusion: From Compulsive and Impulsive Buying, Obsessive-Compulsive Disorder and Involvement to Cognitive Dissonance and Purchase Regret

Pages 216-240

10.22034/cbsj.2025.141666.2720

Hossein Hajibabaei

Journal Archive

Volume 13 (2026)

Issue 2

Issue 1

Volume 12 (2025)

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 3 (2017)

Volume 2 (2015)

Volume 1 (2014)