Consumer Behavior Studies Journal - Articles List

Volume & Issue: Volume 5, Issue 1, September 2018, Pages 1-122

Research Paper

Effect of virtual store website features on store brand equity (Case Study: Digikala)

Pages 1-19

seyyed Najmodin Mousavi; abolfazl alizadeh

The effect of sensory marketing on customer behavioral intentions through hedonic, place attachment and trust (Case study: Kermanshah Soccer Schools)

Pages 21-35

noshin benar; hossien brakhas; farzane karimkhan; mhammad MORADI

The Effect of Social Media Marketing on Consumer Behavior; Investigating the Role of Brand Equity, Brand Relationship Quality and Attitude towards Brand

Pages 37-59

Hamid Khodadad Hosseini; Niloofar Samiei; Parviz Ahmadi

The effect of the customer's perception of the shopping center and the individual image on their loyalty and their contribution to the role of environmental moderation (Case study: HyperStar chain customers in Tehran province)

Pages 61-79

melika sadat shirazi; mostafa ghazizadeh

Relationship between Packaging Information and Consumer Purchase Behavior(Food Products as a Case Study)

Pages 81-99

Omid Mahdieh; chiman solimani

Analysis of the role of website quality on the behavior of investors in companies accepted in Tehran Stock Exchange

Pages 101-122

seyed hesam vaghfi; Noorollah Sarbazi; ali fayaz; samiran khajezade

Consumer Behavior Studies Journal

Journal Archive

Volume 11 (2024)

Volume 10 (2023)

Volume 9 (2022)

Volume 8 (2021)

Volume 7 (2020)

Volume 6 (2019)

Volume 5 (2018)

Volume 3 (2017)

Volume 2 (2015)

Volume 1 (2014)