Keyword Index

B

  • Brand Evangelism Impact of Perceived Corporate Social Responsibility to Brand Evangelism through Mediator Role of Brand Identification and Brand Love(Case of study: Samsung mobile phone) [Volume 13, Issue 1, 2026]
  • Brand Identification Impact of Perceived Corporate Social Responsibility to Brand Evangelism through Mediator Role of Brand Identification and Brand Love(Case of study: Samsung mobile phone) [Volume 13, Issue 1, 2026]
  • Brand love Impact of Perceived Corporate Social Responsibility to Brand Evangelism through Mediator Role of Brand Identification and Brand Love(Case of study: Samsung mobile phone) [Volume 13, Issue 1, 2026]

C

  • Combined shopping behavior Designing and explaining the combined shopping behavior model of customers in chain stores (mixed approach: qualitative-quantitative) [Volume 13, Issue 1, 2026]

E

  • Environmental Knowledge The effect of consumer optimism and pessimism on purchasing behavior, examining the role of environmental knowledge and inclination and financial incentives (case study: consumers of green food products) [Volume 13, Issue 1, 2026]

I

  • Imam Khomeini Relief Committee (RA) The effect of transformational leadership on the quality of communication with the client with the mediating role of employee motivation (Study case: Imam Khomeini Relief Committee (RA) of Kurdistan Province) [Volume 13, Issue 1, 2026]

K

  • Kurdistan The effect of transformational leadership on the quality of communication with the client with the mediating role of employee motivation (Study case: Imam Khomeini Relief Committee (RA) of Kurdistan Province) [Volume 13, Issue 1, 2026]

M

  • Mental Accounting Identifying the Applications of Mental Accounting in Personal Financ: Meta-Synthesis Technique [Volume 13, Issue 1, 2026]
  • Meta-Synthesis method Identifying the Applications of Mental Accounting in Personal Financ: Meta-Synthesis Technique [Volume 13, Issue 1, 2026]

P

  • Perceived Corporate Social Responsibility Impact of Perceived Corporate Social Responsibility to Brand Evangelism through Mediator Role of Brand Identification and Brand Love(Case of study: Samsung mobile phone) [Volume 13, Issue 1, 2026]
  • Personal Finance Identifying the Applications of Mental Accounting in Personal Financ: Meta-Synthesis Technique [Volume 13, Issue 1, 2026]
  • Purchase Behavior The effect of consumer optimism and pessimism on purchasing behavior, examining the role of environmental knowledge and inclination and financial incentives (case study: consumers of green food products) [Volume 13, Issue 1, 2026]

R

  • Religiosity The effect of religiosity and pleasurable and beneficial purchases on the intention to buy Iranian-Islamic clothing online [Volume 13, Issue 1, 2026]